"This class was excellent and gave me the tools I need to start my new rehabilitation practice, as well as practical steps I will be able to take as soon as I get home." –Jennifer Bouthilet, DVM, MBA, CCRT, CVAT, Stillwater, Minnesota
Faculty: Kara L. Amstutz, DVM, DACVSMR, CVPP, CVA, CCRT, Amy Kramer, PT, DPT, CCRT, Francisco Maia, PT, DPT, CCRT
Prerequisites: This course is open to all veterinary and physical therapy professionals and practice managers. Veterinary
technicians/nurses, including CCRPs, CCRVNs and CCRAs, must submit
an Employment
Agreement Letter indicating
that there is a veterinarian or physical therapist
either certified in canine rehabilitation working
in their practice or registered
for Introduction
to Canine Rehabilitation.
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Course
Description: The Business of Canine Rehabilitation features three instructors, each with busy, growing, successful rehabilitation practices. Students will learn how to write a business plan that fits their finances, space, staff, and client needs. Interactive panel discussions will present strategies for achieving profitability in a canine rehabilitation practice including design, equipment selection, services/fees, operations, staffing and marketing.
This course is
RACE approved by
the AAVSB for 16 credit hours.
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Please note: Students who do not attend all three Zoom sessions will not receive any CE credit hours for the course.
Course Fee: $695. CRI graduates are eligible for a 10% discount.
Topics Covered Include:
- Business plans
- Permits and licenses
- Designing and equipping a rehabilitation practice
- Veterinary practice software
- Pricing and inventory management
- Staffing and human resource management
- Marketing: social media and traditional
- Sales techniques for growing business
Online Course Notes: We have updated the format for The Business of Canine Rehabilitation, and it will now consist of three Zoom sessions, each lasting between 90 and 120 minutes. They will take place on March 22, March 29, and April 5, 2023, starting at 8:00 p.m. Eastern Time. Students will be given access to course videos and materials on Thinkific two weeks before the start of the course.
Here is a brief outline of how the course will work:
- Preparation for Zoom Session 1
There will be 5 videos to watch for a total of about 1.75 hours. Topics will include business plans, branding/funding, design/equipment, operations, and inventory.
- Zoom Session 1 on March 22, 2023
Students will introduce themselves followed by a group discussion of key points in the pre-course videos.
- Preparation for Zoom Session 2
There will be 9 "Staffing and Marketing" videos to watch for a total of about 3.25 hours. Topics will include hiring staff, identifying core values, leadership, and marketing.
- Zoom Session 2 on March 29, 2023
Discussion of key points in pre-course videos
- Preparation for Zoom Session 3
There will be 4 "Passion to Profit & Metrics" videos to watch for a total of about 3.25 hours. Topics will include sales tips, maximizing efficiency, outcome measurement, and positioning for sale.
- Zoom Session 3 on April 5, 2023
- Discussion of key points in pre-course videos
- Break-out sessions into small groups with faculty members rotating between them
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